How Much Is a Ford Raptor? 2026 Prices for Every Model
MSRP by model, what dealers actually charge over sticker, and the options that move the price the most on each Raptor. Plus used ranges by generation and whether the Section 179 business deduction applies to you.
A new F-150 Raptor starts around $81,000, the Raptor R starts around $109,000-115,000, the Bronco Raptor starts in the high $70,000s to low $80,000s, and the Ranger Raptor starts around $58,000-61,000. Those are base MSRPs before options, and every one of them moves before you sign anything. Here is what each truck actually costs once you add the equipment people actually buy.
| Model | MSRP (2026, base) | Typical as-configured | Used range |
|---|---|---|---|
| F-150 Raptor (Gen 3) | ~$81,000 | $85,000-89,000 with 37 Package | Varies, call for current listings |
| Raptor R | ~$109,000-115,000 | $115,000-122,000 optioned | Still close to new |
| Bronco Raptor | ~$77,000-83,000 | $82,000-88,000 optioned | $60,000-75,000 |
| Ranger Raptor | ~$58,000-61,000 | $62,000-66,000 optioned | Too new for a used market |
We are not going to pretend we know your dealer's exact window sticker on the day you read this. Ford raises prices mid-year, adds and drops packages, and every region prices these trucks differently depending on how badly a store wants to move one. Treat the numbers above as anchors, not quotes, and confirm against a real VIN before you negotiate.
What MSRP actually buys you
Base MSRP on any of these trucks gets you the truck, not the truck most owners end up driving home. The F-150 Raptor at ~$81,000 comes standard on 35-inch tires and Fox 3.1 Live Valve shocks, which is already more capability than almost anything else on a dealer lot. It does not come with the 37 Performance Package, which most serious buyers want and which alone adds real money to the sticker.
The Raptor R starts well north of six figures because the supercharged 5.2 and the extra chassis hardware that supports it are not cheap to build. Most Raptor R buyers are not cross-shopping on price at that point, they already decided they want the V8, and the conversation shifts to which options are worth the incremental cost rather than whether the truck is affordable.
The Bronco Raptor sits below the F-150 Raptor on paper but the gap closes fast once you option it, since the widebody kit, the 37s, and the Sasquatch-adjacent hardware are standard equipment rather than an add-on package. The Ranger Raptor is the affordable way into the badge, built on the smaller 3.0L EcoBoost twin-turbo, and it undercuts every other Raptor by a wide margin at MSRP.
MSRP versus what the dealer actually wants
Additional dealer markup, ADM, is not evenly spread across the lineup and it is not permanent on any of it. Here is the current reality by model:
F-150 Raptor: ADM has mostly evaporated at this point in the Gen 3 cycle. It is not a new-truck-day allocation fight anymore. A specific color or a loaded 37 Package truck can still carry a small markup at a store that knows what it has, but paying sticker or under is normal in most markets now.
Raptor R: Markups of $10,000-20,000 over sticker were common at launch in 2023 and lingered into 2024 on low-mileage allocations. That has cooled as more trucks reach dealer lots, but it has not disappeared on a fresh-off-the-truck unit in a hot color. Ask directly whether the number on the sheet is MSRP or MSRP plus a market adjustment line.
Bronco Raptor: Same story at launch, markups in the $5,000-15,000 range were routine through 2022 and into 2023. Allocation has caught up with demand in most regions, though a handful of dealers in enthusiast-heavy markets still try the markup line on a new arrival.
Ranger Raptor: Being the newest nameplate, it saw its own markup wave landing in the US for 2024. That has settled as more trucks reach inventory, but check two or three dealers before assuming the first sticker you see is the real number.
The options that actually move the price
A handful of line items separate the base-sticker truck from what most owners drive:
- 37 Performance Package (F-150 Raptor): the single biggest jump on that truck, adding 37x12.50R17 KO2s on beadlock-capable forged wheels along with the equipment bundled with it. This is the option most Gen 3 shoppers want, and it is why MSRP and typical as-configured price are two different numbers in the table above.
- Recaro seats and the technology package: a smaller add across the F-150 Raptor and Raptor R, but it stacks with the 37 Package on most build sheets.
- Bronco Raptor Advanced 4x4: effectively standard on this truck rather than an upsell, so the spread between trims comes down more to paint, wheels, and the leather-trimmed interior package than to any single mechanical option.
- Ranger Raptor's off-road package tiers: the truck's price spread is narrower than the others since most of the hardware, the widetrack suspension and the 2.7-inch-wider stance versus a standard Ranger, ships standard. Paint, the tech package, and the spray-in bedliner account for most of the difference you will see between two window stickers.
Used Raptor prices by generation
If new-truck money is not the plan, the used market gives you a much wider range to work with. Clean Gen 1 Raptors (2010-2014) run $28,000-45,000, and clean Gen 2 trucks (2017-2020) run $38,000-58,000. Gen 3 has not depreciated the way Gen 2 did, so used pricing on 2021-and-later trucks varies too much by trim, mileage, and whether the truck has the 37 Package to put a single range on it here, call listings directly and confirm equipment against the window sticker.
Raptor R used pricing is still close to new since the truck only launched for 2023 and demand has stayed ahead of supply. Bronco Raptor has two more model years of used inventory to draw from than the Ranger Raptor, so it is a little further along its depreciation curve, roughly $60,000-75,000 depending on year and mileage. Ranger Raptor is still too new to have a real used market yet. For the full year-by-year breakdown of what to buy and what to avoid across every generation, see the best Ford Raptor year to buy in 2026.
Lease and finance reality
Leasing a Raptor is a mixed bag. Residual values on the F-150 Raptor and Bronco Raptor have held up well, which can make a lease payment look competitive, but Ford's captive lender does not always subsidize these trucks the way it subsidizes a base F-150, so the money factor often runs worse than a mainstream trim. The Raptor R's residuals are unproven since it has not been out long enough for real lease-end data, and Ranger Raptor lease offers vary widely by region and by how badly a store wants the volume.
Financing at current rates means the difference between a 60-month and a 72-month term on an $85,000-plus truck is thousands of dollars in interest, not a rounding error. Run the numbers with your own credit tier before a payment quote from the finance office sets your expectations. For the full five-year cost picture beyond the purchase price, fuel, tires, and depreciation, see what a Raptor R actually costs to own.
Does a Ford Raptor qualify for Section 179?
If you use the truck for business, some Raptors can qualify for an accelerated Section 179 deduction, but the rule turns on gross vehicle weight rating (GVWR), not the badge. Vehicles with a GVWR over 6,000 pounds that are used more than 50 percent for business can bypass the smaller "luxury SUV" depreciation caps and, for pickups with at least a 6-foot bed, can potentially deduct the full business-use cost in the year you place it in service, subject to the overall Section 179 spending cap and your business's taxable income.
The F-150 Raptor and Raptor R comfortably clear 6,000 pounds GVWR in most configurations, which is why they show up in this conversation at all. The Bronco Raptor and Ranger Raptor are closer to the line, and GVWR shifts by trim, tire size, and options, so do not assume either one qualifies the same way. Pull the GVWR straight off your specific truck's door jamb sticker before you plan around this deduction.
This is tax law, it changes with legislation, and it depends on your business structure and how the truck is actually used, not just what is parked in the driveway. Talk to your accountant with your specific numbers before you buy a truck expecting a deduction to make the math work. We are not going to give you a number here that your CPA has to walk back later.
The short version
- F-150 Raptor: roughly $81,000 base, $85,000-89,000 optioned, minimal ADM at this point in the cycle.
- Raptor R: roughly $109,000-115,000 base, still commands a markup on hot allocations in some markets.
- Bronco Raptor: roughly $77,000-83,000 base, standard equipment already includes most of what buyers want.
- Ranger Raptor: roughly $58,000-61,000 base, the affordable entry point into the badge.
- Every one of these numbers moves. Confirm against a real VIN and a real window sticker, not a configurator estimate, before you negotiate.